Creative Good has a stellar team of customer experience consultants and moderators who are committed to helping our clients and Council members.
Principals
- Phil Terry
- CEO
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- Phil Terry, CEO of Creative Good, Inc, is an advisor to the senior management of leading businesses and a regular voice in the debate about the evolution of brands and the customer experience. Full bio >
- Mark Hurst
- Founder and President
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- Mark Hurst is widely credited for popularizing the term "customer experience" and the methodology around it. In 1999, InfoWorld magazine named Hurst "Netrepreneur of the Year", saying that "Mark Hurst has done more than any other individual to make Web-commerce sites easier to use." Full bio >